Hi, it's Elizabeth

London-based product designer with 2 years of experience creating human-centric digital products.

Curiosity is at the heart of my process. I focus on designing intuitive SaaS interfaces for mobile and web that balance clarity with modern aesthetics. I aim to solve real problems through a purpose-driven framework. I value collaboration and strive to create seamless user experiences that are impactful, beautiful, and easy to use.

Hi, it's Elizabeth

London-based product designer with 2 years of experience creating human-centric digital products.

Curiosity is at the heart of my process. I focus on designing intuitive SaaS interfaces for mobile and web that balance clarity with modern aesthetics. I aim to solve real problems through a purpose-driven framework. I value collaboration and strive to create seamless user experiences that are impactful, beautiful, and easy to use.

design.dubova@gmail.com

+44-7471-541-313

+44-7471-541-313

+44 7471 541 313

design.dubova@gmail.com

London-based product designer with 2 year of experience creating human-centric digital products.

Curiosity is at the heart of my process. I focus on designing intuitive SaaS interfaces for mobile and web that balance clarity with modern aesthetics. I aim to solve real problems through a purpose-driven framework. I value collaboration and strive to create seamless user experiences that are impactful, beautiful, and easy to use.

Linked In

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Works

Speaklarity

SaaS

MVP

I joined an early-stage SaaS startup to design an MVP for mastering structured communication.

In this case study, I show how I uncovered critical UX mistakes in early versions and fixed them with gamification, transforming user anxiety into a habit and boosting session completion from 42% to 88%.

Product Designer

Strategy, UX/UI, Design System

4 months

Discover

Speaklarity

SaaS

MVP

I joined an early-stage SaaS startup to design an MVP for mastering structured communication.

In this case study, I show how I uncovered critical UX mistakes in early versions and fixed them with gamification, transforming user anxiety into a habit and boosting session completion from 42% to 88%.

Product Designer

Strategy, UX/UI, Design System

4 months

Discover

Speaklarity

SaaS

MVP

I joined an early-stage SaaS startup to design an MVP for mastering structured communication.


In this case study, I show how I uncovered critical UX mistakes in early versions and fixed them with gamification—transforming user anxiety into a habit and boosting session completion from 42% to 88%.

Product Design

4 months

Discover

Speaklarity

SaaS

MVP

I joined an early-stage SaaS startup to design an MVP for mastering structured communication.


In this case study, I show how I uncovered critical UX mistakes in early versions and fixed them with gamification—transforming user anxiety into a habit and boosting session completion from 42% to 88%.

Product Design

4 months

Discover

Product Design

4 months

Discover

Critical Reasoning

EdTech

PoC

I led the design of a mobile PoC focused on building critical thinking skills.


In this case study, I show how I transformed heavy theory into a "Cognitive Gym", creating a fun, gamified experience that keeps users engaged by prioritising active doing over simple reading.

Product Designer

4 weeks (Sprint)

Discover

Critical Reasoning

EdTech

PoC

I led the design of a mobile PoC focused on building critical thinking skills.


In this case study, I show how I transformed heavy theory into a "Cognitive Gym", creating a fun, gamified experience that keeps users engaged by prioritising active doing over simple reading.

Product Designer

4 weeks (Sprint)

Discover

Telegram AI Summary

Design Challenge

Discover

Product Designer / Contestant

1 week

I designed an AI-powered architecture that restructures linear streams into actionable topic clusters. This transforms chaos into a structured database, turning 20 minutes of manual searching into 30 seconds of clarity.

Telegram AI Summary

Design Challenge

Discover

Product Designer / Contestant

1 week

I designed an AI-powered architecture that restructures linear streams into actionable topic clusters. This transforms chaos into a structured database, turning 20 minutes of manual searching into 30 seconds of clarity.

Telegram Feeds

Design Challenge

Product Designer / Contestant

1 week

Discover

For a Telegram contest on improving user experience, I designed an AI-powered concept for busy group chats.


In this case study, I show how I used AI to organize noisy message streams into clear topics, turning 20 minutes of manual scrolling into 30 seconds of clarity.

Telegram Feeds

Design Challenge

Product Designer / Contestant

1 week

Discover

For a Telegram contest on improving user experience, I designed an AI-powered concept for busy group chats.


In this case study, I show how I used AI to organize noisy message streams into clear topics, turning 20 minutes of manual scrolling into 30 seconds of clarity.

Critical Reasoning

EdTech

PoC

Mobile App

I led the design of a mobile PoC focused on building critical thinking skills.

In this case study, I show how I transformed heavy theory into a Cognitive Gym, creating a fun, gamified experience that keeps users engaged by prioritising active doing over simple reading.

Product Designer

UI/UX Design, Prototyping

4 weeks (Sprint)

Discover

Critical Reasoning

EdTech

PoC

Mobile App

I led the design of a mobile PoC focused on building critical thinking skills.

In this case study, I show how I transformed heavy theory into a Cognitive Gym, creating a fun, gamified experience that keeps users engaged by prioritising active doing over simple reading.

Product Designer

UI/UX Design, Prototyping

4 weeks (Sprint)

Discover

Projects

Telegram Summary Contest

Mobile App

AI

Design Challenge

Product Designer / Contestant

UX Strategy, UI Redesign, Prototyping

1 week

For a Telegram contest on improving user experience, I created a concept to solve the cluttered group chats problem.

In this case study, I show how I designed a separate Discovery Feed to physically move channels away from chats, making content easier to consume without slowing down personal messaging.

Discover

Telegram Summary Contest

Mobile App

AI

Design Challenge

Product Designer / Contestant

UX Strategy, UI Redesign, Prototyping

1 week

For a Telegram contest on improving user experience, I created a concept to solve the cluttered group chats problem.

In this case study, I show how I designed a separate Discovery Feed to physically move channels away from chats, making content easier to consume without slowing down personal messaging.

Discover

Telegram Feeds Contest

Mobile App

Design Challenge

For a Telegram contest on improving user experience, I designed an AI-powered concept for busy group chats.

In this case study, I show how I used AI to organize noisy message streams into clear topics, turning 20 minutes of manual scrolling into 30 seconds of clarity.

Product Designer / Contestant

UX Strategy, UI Redesign, Prototyping

1 week

Discover

Telegram Feeds Contest

Mobile App

Design Challenge

For a Telegram contest on improving user experience, I designed an AI-powered concept for busy group chats.

In this case study, I show how I used AI to organize noisy message streams into clear topics, turning 20 minutes of manual scrolling into 30 seconds of clarity.

Product Designer / Contestant

UX Strategy, UI Redesign, Prototyping

1 week

Discover

ELIZABETH DUBOVA

design.dubova@gmail.com

+44-7471-541-313

design.dubova@gmail.com

+44-7471-541-313

ED