Elizabeth Dubova

ELIZABETH DUBOVA

London-based product designer with 2 years of experience creating human-centric digital products.

Curiosity is at the heart of my process. I focus on designing intuitive SaaS interfaces for mobile and web that balance clarity with modern aesthetics. I aim to solve real problems through a purpose-driven framework. I value collaboration and strive to create seamless user experiences that are impactful, beautiful, and easy to use.

Elizabeth Dubova

Product Designer (UX/UI) with 2 years of focused experience developing design solutions for SaaS products across mobile and web platforms. Excels at executing the full design cycle, from user research and problem validation through to delivering high-fidelity prototypes.

Product Designer (UX/UI) with 2 years of focused experience developing design solutions for SaaS products across mobile and web platforms. Excels at executing the full design cycle, from user research and problem validation through to delivering high-fidelity prototypes.

I maintain a sharp focus on user needs and business goals to ensure a smooth, seamless user experience and effective collaboration with engineering for final product launc

I maintain a sharp focus on user needs and business goals to ensure a smooth, seamless user experience and effective collaboration with engineering for final product launc

Contacts

London, UK

design.dubova@gmail.com

+44 7471 541 313

Experience

Product Designer

Speaklarity

March 2024 - present

London,UK

  • Established the full Product Design Strategy, from concept validation through to MVP launch, for an AI-leveraging SaaS platform, setting the foundation for product-market fit.

  • Drove core UX enhancements through rapid iterative design and detailed analysis of user feedback, utilizing Google Analytics and dedicated user sessions, resulting in a measured 15% increase in user engagement/task completion within 6 months.

  • Architected and implemented a comprehensive Design System (including design tokens and component libraries) used by cross-functional teams, reducing design debt and cutting development time for new features.

  • Defined and designed high-impact web features (e.g., Analytics Dashboard), focusing on robust UX patterns and micro-interactions for key system states (e.g., error handling) to ensure a smooth, professional, and accessible user experience.

Product Designer

Freelance

Dec 2024 - Mar 2025

Remote

  • Owned the end-to-end UX/Product Design cycle for a gamified EdTech startup, beginning with in-depth competitive analysis and problem validation to define the core user flow architecture and information hierarchy.

  • Delivered a comprehensive package of Hi-Fi prototypes and a final visual concept. This package served as the primary pitching asset, successfully enabling the startup to conduct crucial early user testing (with 50+ users) to validate core product desirability and secure follow-up investor meetings.

Presentation Designer

Freelance

2023-2024

Remote

  • Developed strategic visual narratives (concept decks) and high-stakes tender presentations, focusing on structuring complex information into visually clear, persuasive formats to secure buy-in from senior stakeholders and management.

Events & Marketing Manager

CS Global / Remar Group / Grata DMC

2018-2023

UK / Russia / Georgia

  • Led teams of up to 70 people and managed up to 60 external contractors, maintaining full operational responsibility for the project lifecycle from conception to execution.

  • Secured major tenders and commercial proposals, achieving an average gross profitability of 35% on events and demonstrating strong financial acumen.

  • Oversaw the UX and visual design of event websites (content, structure, navigation) and developed visual concepts for branding, print, and digital collateral.

Education

St Petersburg University of Arts

2020

Bachelor's degree in Arts Management

St Petersburg University of Arts

2022

Master's degree in Arts Management

Skillbox

Course

2022

UX/UI Designer from Zero to Pro

Breezly

Course

2022

Web and Interface Design in Figma

Education

St Petersburg University of Arts

2020

Bachelor's degree in Arts Management

St Petersburg University of Arts

2022

Master's degree in Arts Management

Skillbox

2022

Course

UX/UI Designer from Zero to Pro

Web and Interface Design in Figma

Breezly

2022

Course

Projects

Telegram Feeds

Contest

Designed a channel feed with categories and intuitive navigation to separate channels from chats, reduce visual noise, and improve reading comfort.

Telegram Summary

Contest

Designed a channel feed with categories and intuitive navigation to separate channels from chats, reduce visual noise, and improve reading comfort.

Contacts

design.dubova@gmail.com

+44 7471 541 313

London-based product designer with 2 years of experience creating human-centric digital products.

Curiosity is at the heart of my process. I focus on designing intuitive SaaS interfaces for mobile and web that balance clarity with modern aesthetics. I aim to solve real problems through a purpose-driven framework. I value collaboration and strive to create seamless user experiences that are impactful, beautiful, and easy to use.

Elizabeth Dubova

Product Designer

Experience

Product Designer

Speaklarity

March 2024 - present

London,UK

  • Established the full Product Design Strategy, from concept validation through to MVP launch, for an AI-leveraging SaaS platform, setting the foundation for product-market fit.

  • Drove core UX enhancements through rapid iterative design and detailed analysis of user feedback, utilizing Google Analytics and dedicated user sessions, resulting in a measured 15% increase in user engagement/task completion within 6 months.

  • Architected and implemented a comprehensive Design System (including design tokens and component libraries) used by cross-functional teams, reducing design debt and cutting development time for new features.

  • Defined and designed high-impact web features (e.g., Analytics Dashboard), focusing on robust UX patterns and micro-interactions for key system states (e.g., error handling) to ensure a smooth, professional, and accessible user experience.

Product Designer

Freelance

Dec 2024 - Mar 2025

Remote

  • Owned the end-to-end UX/Product Design cycle for a gamified EdTech startup, beginning with in-depth competitive analysis and problem validation to define the core user flow architecture and information hierarchy.

  • Delivered a comprehensive package of Hi-Fi prototypes and a final visual concept. This package served as the primary pitching asset, successfully enabling the startup to conduct crucial early user testing (with 50+ users) to validate core product desirability and secure follow-up investor meetings.

Presentation Designer

Freelance

2023-2024

Remote

  • Developed strategic visual narratives (concept decks) and high-stakes tender presentations, focusing on structuring complex information into visually clear, persuasive formats to secure buy-in from senior stakeholders and management.

Events Manager

Multiple Companies

2018-2023

UK / Russia / Georgia

  • Led teams of up to 70 people and managed up to 60 external contractors, maintaining full operational responsibility for the project lifecycle from conception to execution.

  • Secured major tenders and commercial proposals, achieving an average gross profitability of 35% on events and demonstrating strong financial acumen.

  • Oversaw the UX and visual design of event websites (content, structure, navigation) and developed visual concepts for branding, print, and digital collateral.

Education

St Petersburg University of Arts

2020

Bachelor's degree in Arts Management

St Petersburg University of Arts

2022

Master's degree in Arts Management

Skillbox

Course

2022

UX/UI Designer from Zero to Pro

Breezly

Course

2022

Web and Interface Design in Figma

Projects

Telegram Feeds

Contest

Designed a channel feed with categories and intuitive navigation to separate channels from chats, reduce visual noise, and improve reading comfort.

Telegram Summary

Contest

Designed a channel feed with categories and intuitive navigation to separate channels from chats, reduce visual noise, and improve reading comfort.

Contacts

London, UK

design.dubova@gmail.com

+44 7471 541 313

design.dubova@gmail.com

+44-7471-541-313